You cannot deny that this generation has a purpose-driven mindset. Yes, we are talking about Gen Z’s. They look for meaning and satisfaction in whatever they do in life. That’s why they choose to work for organisations that respect their personal values. However, this purpose-driven mindset has had a great impact in the corporate world.
It has led to a revaluation of the work culture as well as the brand voice. It is evident that the emerging generations have challenged the conventional notion that work is only about getting a paycheck. Also, they are adamant about finding a greater sense of meaning and creating a social impact on their careers. Authenticity and transparency get their attention and pull them towards organisations. Companies that cannot understand these changes turn to headhunting companies to recruit the best talent in the field. So if you are wondering how to retain Gen Z employees, let’s turn to the expertise of top headhunters in Germany, who are on the front lines of talent acquisition and retention.
Top Ways to Retain Gen Z Employees
Retaining Gen Z’s is very important because it has been proven repeatedly that putting your money on your employees is cost-efficient compared to hiring new ones. Also, there is nothing better than building your future leaders straight from the ground. The following strategies will ensure Gen Z’s stay committed and engaged in their responsibilities in an organisation.
1. Tie learning to internal mobility programmes and career pathways
According to a LinkedIn study, it has been found that most Gen Z employees stated that learning while working is what they prefer most, as it helps in achieving their career goals. Their secondary preference was personalised learning to suit their interests and career goals. Linking skill building to career growth and internal mobility programmes creates a way for employees to grow within the organisation and get closer to achieving their career goals. Since employees become conscious of the fact that their learning efforts are helping their career growth and matching their long-term career goals, they stay motivated and engaged.
2. Help Them Learn the Skill They Want in Their Own Way
Online learning is a part of the lives of Gen Z. From digital learning during their academic career to micro-learning in their free time from social media apps, they’re always downloading information from different online platforms. Allowing them to choose from a variety of learning resources and take responsibility for their development will only pique their interest. So ensure to offer individualised development plans based on their interests and career goals. Also, use skill assessments and feedback to tailor the learning content. Facilitating mentorship that connects Gen Z employees with experienced colleagues is a great idea.
3. Let Them Blend Personal and Professional Development
In the present scenario, improved work-life balance due to flexible, hybrid and remote work has made them more devoted to their work. Personal growth opportunities are equally important for professional growth. A lot of Gen Z’s are interested in learning a subject that they’re personally interested in.
Organisations will grow at a fast rate if their employees are able to foster their personal learning and career growth initiatives at the same pace. By allowing Gen Z employees to follow their personal interests, companies can tap into their natural talents and nurture future leaders over time.
Make sure to create new ways to ensure career development and learning go hand in hand. It will attract young learners to come back for more.
4. Diversity and Inclusion Commitment
Gen Z is known for taking a values-driven strategy. They wish to be employed by companies that share their values. Strong D&I commitments show that the business upholds the same ideals of justice, equality, and social responsibility. This alignment can increase loyalty and job satisfaction.
Established organisations have always known the significance of knowing their employees. Since Gen Z’s percentage continues to increase in today’s workforce, it’s significant for companies to understand their purpose and build programmes that satisfy the needs of this young generation. In that case, taking help from one of the top headhunters in Germany to offer a holistic HR strategy is the key to drawing and retaining Gen Z candidates.